CONTENT CREATION FOR STARTUPS NECESSARY- KUMASI LADIES IN TECH COMMUNITY.
Having just a business and a social media page does not put one's business out there for competition. With time, the dynamics of business have changed, and young business owners and startups are expected to look at these changes in trends and better position their businesses for the right market.
On the 19th of August, the ladies within the Kumasi Ladies in Tech, under the Ghana ladies in Tech an initiative under the Pathway to Sustainable Employment (PaSE) Project were taken through practical training on how to create the right content for their side businesses.
The resource person Mr. Prince Boomer of TEK TV took the ladies through a number of activities that can be done using the smartphone, and how to position their business to meet competition. The ladies shared their experiences, challenges, and expectations, and learned new ways to create content for themselves and even for people at a fee.
The goal of the Kumasi Ladies in Tech Community is to foster collaboration amongst the ladies in the community while providing them with the right resources and opportunities to be better in their fields of work.
By: Benedicta Naa Odarkor Ablateye- Deputy Manager